Why Brooklyn

Photo: Brooklyn Bridge

A burgeoning technology, arts and entrepreneurship hub

Brooklyn has been undergoing a rapid transformation in the past decade, with entrepreneurship propelling a new economy. As the borough's industry base has grown to incorporate innovative technology ventures, Brooklyn’s population, diversity, and employment opportunities have expanded, too.

Simultaneously, we at NYU are leveraging the interdisciplinary and imaginative power of a major research university to improve the way people learn, live, and work. We have established a strong presence in the ​downtown Brooklyn community through the Tandon School of Engineering, and are strengthening this presence with the development of 370 Jay Street—a hub of academic disciplines from urban science and informatics to engineering and emerging media.

Here we will reenvision academic programs so that technology and creative disciplines can co-exist in the same physical space, while remaining in continuous contact with the full span of NYU's well-established departments in Manhattan.​

A 21st-century education requires seamless connections between industries, communities, and academics in order to prepare students to apply research to real-world ​challenges. Brooklyn's thriving economy​ provides the ideal setting for NYU's students and faculty​ to work on technology and arts innovations that will spread to cities and communities across the globe.  NYU will continue its tradition of being "in and of the city" in Brooklyn, ​as it has throughout New York City and its global campuses in Abu Dhabi and Shanghai.

The Brooklyn Community and Tech Triangle

The Brooklyn Tech Triangle, comprising of Downtown Brooklyn, DUMBO, and the Brooklyn Navy Yard, has become​ a center for arts and technology known in New York City and around the world.

NYU's​ growth in the Tech Triangle ​will amplify innovations in wireless research, game development, green tech, and more. Brooklyn is both the laboratory for and the beneficiary of our data-driven achievements, as our research will test ideas for urban progress to find their footing there.

Beyond research, ​NYU’s incubators, with a focus on areas such as data, urban future, and green energy, attract the best and brightest in the tech community to locate in Brooklyn​. They give rise to successful new companies and attract global attention with events like the World Science Festival and the Northside Start-Up Campus.


NYU's​ growth in the Tech Triangle ​will amplify innovations in wireless research, game development, green tech, and more.

370 Jay Street

As a winner of Mayor Michael Bloomberg’s Applied Science Initiatives in 2012, NYU has underway the renovation of 370 Jay Street building in downtown Brooklyn, and has received strong and continuous support for the project from the NYC Economic Development Corporation and the local community.

370 Jay St. Rendering

At 370 Jay Street, the intersection of tech and emerging media, top researchers, artists, innovators, and entrepreneurs from a variety of disciplines, including the Center for Urban Science and Progress as well as departments from Tandon School of Engineering and the Tisch School of the Arts, including the Clive Davis Institute of Recorded Music, ITP, Interactive Media Arts, and the NYU Game Center, will collaborate to create the communications and content of tomorrow. The facility will encourage and enhance the interaction of disciplines that fuse technology and the creative arts, with media commons, audio labs, mo-cap labs, VR rooms, black boxes, makerspaces, performance space (the garage), an exhibit hall, and workshop spaces. Among the programs reflecting the interdisciplinary studies of art and engineering leading to degrees are the Interactive Telecommunications Program (ITP) and Interactive Media Arts (IMA).

The University is seeking a LEED platinum certification 370 Jay, which is designed with several features that allow the facility to operate more efficiently. We will save on cost and limit destruction and waste by preserving   the forward facing facade. When the building is completed it will have the capability to control daylight and shading to heat and cool using less energy. It will feature a high performance roof, high performance windows, sustainable furniture, water saving fixtures, a dedicated outdoor air system for heat recovery, an advanced metering and control system, thermal ice storage, and high efficiency boilers and heaters. A 1 megawatt microturbine will allow us to generate our own electricity to alleviate reliance on the Con Edison distribution grid.