Publishing students’ visit leads to input into cover design for current issue
Alternate Media Contact: Keith Campbell | 202 986-2152| kcampbell@schwartz.com
Master’s students from the Center for Publishing at The New York University School of Continuing and Professional Studies received the type of practice-based learning the School is famous for during a recent visit to the offices of Time Out New York, the leading arts and entertainment listings guide for New York City and an indispensable weekly guide for young, active, influential New Yorkers.
The students took part in an editorial and cover design meeting with Time Out editor-in-chief Michael Freidson and Time Out design director Adam Fulrath, who outlined his rules for a successful cover design. Four groups of students pitched ideas to Freidson and Fulrath for the cover design of the October 7-13 issue, with one group’s idea selected for the cover. The issue hits newsstands on Wednesday, October 6.
“It’s a testament to the work of our professors that the students were so well prepared to pitch in during an editorial session,” said Andrea Chambers, director of the Center for Publishing at NYU-SCPS. “These industry visits are a key part of the program. They provide networking opportunities and hands-on practice that help our students advance in their publishing careers. Our students are incredibly bright and creative, and it is especially gratifying to see their work and ideas adopted by a major media company and given such high visibility.”
"We liked all the students' ideas, but the finger-over-the-mouth resonated the most because the message 'I've got a secret' couldn't be clearer. And the tattoo on the finger—à la Rihanna and Lindsay Lohan—added just enough edge to be cute but not interfere with the idea," said Freidson. "Working with the students was terrific because they are our audience, and we listen to our audience—at least, the creative members. As media executives-in-training, the students are by necessity curious and idea-driven, and they proved that with their incisive questions during the visit."
The NYU-SCPS Center for Publishing provides the unique opportunity to study in New York City, one of the world’s most important media centers, giving students access to a remarkable array of industry resources. Combining theoretical classroom learning with real-life experiences, the program helps students sharpen their business sense and networking skills in New York City publishing environments. The Center offers a Master of Science in Publishing as well as professional certificates in publishing, editing, and digital media (launching in Spring 2011) and runs the well-regarded NYU Summer Publishing Institute, which since 1978 has helped prepare recent college graduates for entrée to their first jobs in the business.
For more information about the Center for Publishing at NYU-SCPS, please visit http://scps.nyu.edu/publishing or keep up-to-date with the Center’s blog at http://nyupubposts.wordpress.com/.
About the NYU School of Continuing and Professional Studies
Established in 1934, NYU-SCPS (www.scps.nyu.edu) is one of NYU’s several degree-granting schools and colleges, each with a unique academic profile. The reputation of NYU-SCPS arises from its place as the NYU home for study and applied research related to key knowledge-based industries where the New York region leads globally. This is manifest in the School’s diverse graduate, undergraduate, and continuing education programs in fields such as Real Estate and Construction Management; Hospitality, Tourism, and Sports Management; Global Affairs; Philanthropy and Fundraising; Graphic Communications Media, Publishing, and Digital Arts; Human Capital Management, Marketing, and Public Relations; with complementary strengths in the Liberal and Allied Arts, Translation and Interpreting, Management and Information Technology, and Finance and Taxation. More than 100 distinguished full-time faculty members collaborate with an exceptional cadre of practitioner/adjunct faculty and lecturers to create vibrant professional and academic networks that attract some 4,200 degree-seeking students from every corner of the region and the world. In addition, the School fulfills the recurrent continuing higher education needs of local and professional communities, as evidenced by 55,000 annual enrollments in individual courses, specialized certificate programs, conferences, workshops, seminars, and public events.