- Respondents in SAMHSA's 2005 National Survey on Drug Use and Health who reported smoking part or all of a cigarette in the past month were asked to report which cigarette brand they smoked most often during that time. Brand preferences did not differ significantly between 2002 and 2005.
- The five cigarette brands used most often by past month cigarette smokers were Marlboro, Newport, Camel, Basic, and Doral. At least one of the five most smoked cigarette brands was used by 86% of the smokers aged 12 to 17 and 89.2% of the smokers aged 18 to 25. Smokers aged 26 or older reported more diversity in cigarette brand selection than younger smokers; only 63.2% of this age group of smokers reported smoking one of the five most smoked cigarette brands.
- White smokers were most likely to smoke Marlboro (45%) or Camel (8.9%) cigarettes, Hispanic smokers to smoke Marlboro (57.2%) or Newport (13.5%), while black smokers were most likely to smoke Newport (49.5%) or Kool (11.4%), both menthol cigarettes.