Neuroeconomics: Decision Making and the Brain

By Paul W. Glimcher, Colin F. Camerer, Ernst Fehr, and Russell A. Poldrac

(Elsevier Academic Press, 2008)

Neuroeconomics is a novel approach to understanding the neurobiology of decision making and how it affects cognitive social interactions with societies and economies. The book is the first edited reference to examine the science behind neuroeconomics, including how it influences human behavior and societal decision making from a behavioral economics point of view. Neuroeconomics, whose editors include NYU neuroscientist Paul Glimcher, presents research from neuroscience, psychology, and behavioral economics, and includes chapters by major figures in the field, including two economics Nobel Laureates, Vernon Smith and Daniel Kahneman, and faculty from NYU’s departments of economics, neural science, and psychology.