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The Business Case for Preparedness
Expanding Customer Base & Increasing Customer Retention
January 1, 2006 1:01 AM
Both individual consumers and organizations are placing an increasing focus on safety and security. This is evident in the growing security and preparedness requirements to participate in customer supply chains. In addition, a safe and secure environment has been noted as a competitive advantage in such industries as commercial office space where one of the factors that customers consider in choosing between competitors is their security and emergency preparedness programs.