Nexus - Fall 2000 Issue     
Procter & Gamble Provides Support for “Ask Your Dentist”

The Procter & Gamble Co. (P&G) has made a generous gift to NYUCD in support of the College’s “Ask Your Dentist” campaign to increase consumer awareness of the importance of early intervention, preventive dental services, and home care in eradicating dental caries.

“Funds are urgently needed to defray the high cost of advertising these campaigns and to increase the number of ads that appear,” said Dean Alfano. “Thanks to the support of P&G, we can now place new ads that will empower consumers to understand the importance of specific pediatric oral health care procedures and to ‘ask their dentists’ about strategies to prevent their children from developing cavities.”

P&G, an innovator in the development of oral health care products, has provided support over the years for numerous NYUCD educational and research initiatives. We are happy to welcome them as a partner in our “Ask Your Dentist” public health campaign.

New York State and Starr Foundation provide Major support for NYUCD's "Smiling Faces, Going Places" Mobile Dental Care Program. Look for details in the next issue.