COURSE OVERVIEW:

Did your practice fail to grow in 2008 or did you see a decline in the last quarter? If this describes your practice, then you cannot afford to miss this program. Invest not only in yourself and your practice but in your team as well – bring them with you!

Course Objectives:

• Develop a practice philosophy that eliminates stress, conflict and drama and replaces them with the culture of a unified, motivated and staff-driven practice.
• Develop a practice experience that exceeds patient expectations in every way (the Wow Experience) and thus, inspires the patients to accept comprehensive and cosmetic care without objection.
• Develop verbal skills for the entire team that make the practice resistant to current economic trends.
• Develop strategies for the practice that give it an unmistakable competitive advantage over the majority of less-prepared practices and a distinct momentum for growth when the economy begins to recover.

• Develop a clear vision for your practice and set attainable and measurable goals.
• Create hygiene profitability and generate a constant stream of cosmetic and quadrant dentistry.
• Develop a practice team of the right people who are well trained, free of drama, empowered and motivated.
• Manage a schedule that forces you to be productive each and every day without the stress you currently experience and to virtually eliminate cancellations and no-shows.
• Create a New Patient Experience that cultivates a desire to have comprehensive dentistry performed without concern for insurance reimbursement.
• Develop skills in presenting treatment and Incorporate the latest technology to help sell dentistry.
• Set fees and manage receivables.
• Develop marketing and advertising that targets the patients that you most want to care for.
• Develop relationships with a network of professionals who can support you.
• Manage your practice "by the numbers".
• Retain and generate patients for a lifetime.

Bios:
Dr. Steven M. Katz has developed a thriving General Practice and is the Senior Partner, Smiles On Broadway, which has tripled in size in just 6 years. He is a full-time practicing dentist on Long Island and a Master in the Academy of General Dentistry. He has been a Dental Consultant to Fox News (Channel 5) and has been the Team Dentist for the NY Jets for 9 seasons. He is the founder of Smile Potential, Inc. a Dental Practice Coaching company on Long Island.

Kelly Fox-Galvagni, CDA, has been a Clinical Assistant since 1989 and takes pride in having driven each practice she has worked at to great success. She has a perspective many dental consultants lack, the employee point of view and she is a master in bridging the communication gap between the dentist and his or her team. Kelly encourages dental auxiliaries to realize dentistry is a career and not a job. She is certified and licensed by the Dental Assisting National Board. Kelly is the President of the Long Island Dental Assistants Association.